Purpose

Participants will develop ideas for meeting specific present and future social needs and wants for new products and services. To evaluate the market potential of ideas using simple research and testing methods, modern marketing and customer service concepts.

Course Structure/Approach

This course is self-paced and is available as an Internet course.  The course is designed to be completed in 5 weeks and can be completed through many distant education methods: 

	the student may enroll, pick up the book and drop off assignments at the Small Business Development Center.
	the student may complete the course as a standard correspondence course and use regular mail to send in assignments.
	the student may send in assignments by e-mail and  complete the entire course over the Internet.

Support Information

For help, call or email the SBDC or refer to Frequently Asked Questions (F.A.Q.) link or send questions via I Need Help link.