SBM 111:  Effective Communication

Outline

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Objectives

The objectives for the course will be to understand how culture affects communication, confront the challenge of today’s communication technologies, develop basic writing techniques, prepare memorandums, email messages, letters and reports.

Required Text – Not available at the campus bookstore

ESSENTIALS OF BUSINESS COMMUNICATION.  Mary Ellen Guffey, Southwestern Publishing, Cincinnati, OH, 1998,                             

ISBN# 0-538-87164-4  South-Western Educational Publishing, Thomson Learning, current edition.

Course Requirements & Project

Read this Course Outline thoroughly. 

Reading & Assignments are shown in a separate link on this site.  Read each chapter in the text and complete all chapter assignments.

Two Discussion Postings are required for each chapter in the textbook.  Either choose a topic and make two new postings, which consist of your comments or questions on the reading material, or comment on other postings for the same Chapter made by other students in the course.  See separate link for this area, and follow instructions on the site.

The final exam is to be taken at the completion of the course.  Contact the instructor for exam arrangements.